Beauty K-Beauty Korean Beauty Skin Care

Why I’m Obsessed with Korean Beauty Products and You Should Be Too

K Beauty Label

Korean Beauty (K-Beauty) is becoming more and more popular and I don’t think it’s just another fad. It’s popularity in the US began in 2016 and has exploded since then. Browsing my local Sephora the other day I was pleasantly surprised to see several K-Beauty brands displayed in their skin care section. I’ve been researching K-Beauty brands and products, testing them out, and they’re so good I had to share them with you.

So, why is K-Beauty so popular?

Reason One

Korean beauty products have expiration dates. We all know that makeup expires. Mascara expires after about 3 months, eyeshadow after about a year, etc., but it’s hard to remember when to stop using each and every product purchased. You could write an expiration date on every new product you purchase, but that’s extra work and ain’t nobody got time for that!

With Korean beauty products there is a deadline for product use. This should help eliminate wasted product. On the other hand, if a product isn’t completely used by the expiration date it’s clear that it needs to be tossed.

Reason TwoK-beauty products do not shy away from unconventional ingredients. These interesting, and sometimes icky sounding, ingredients are highly effective and therefore utilized. Putting snail essence (slime) on your face may sound disgusting, but it’s supposed to be very beneficial. TBH, I can’t speak from personal experience because I haven’t been able to bring myself to use any snail products yet.

Some of the other more memorable ingredients I’ve heard of being used are:

  • Cactus Oil
  • Birch
  • Horse Oil
  • Donkey Milk
  • Lava (Volcanic Scoria)
  • Pearls
  • Gold -I may never try any of the many snail products available, but I’d be more than happy to apply some pearls or gold to my face!

Reason Three

As a more superficial reason for loving K-beauty products, I’ve found the packaging to be all around adorable. If packaging isn’t super cute, it’s clean and aesthetically pleasing. Packaging is better shown in pictures so here are some examples of what I’m talking about.

K Beauty Cute Packaging

Pictured: Gudetama x HolikaHolika Lazy&Easy Smooth Egg Skin Peeling Gel $16.97, Baviphat Lemon Whitening Sleeping Pack $14.95, TONYMOLY Panda’s Dream So Cool Eye Stick $9.00, Etude House Bubble Tea Sleeping Pack $12.90, Peripera Ink Concealer $10.99, KARADIUM PUCCA LOVE EDITION Hello Sun Cream $11.99

Reason Four

Finally, the biggest reason I love K-Beauty is because I’ve found Korean beauty skin care products to actually work and a lot of high quality products are very affordable. Korean skin care focuses on the health of your skin and keeping it hydrated. Eliminating pigmentation is also a major focus, eliminating redness is a huge bonus I’ve benefited from using K-Beauty products.

Healthy and hydrated = flawless and glowing. I’ve tried several Korean skin care products and with very few exceptions I’ve really liked everything that I’ve put to the test. I’ve mainly tried skin care (and beauty) products that I’ve received in Korean beauty subscription boxes like Mishibox and Beauteque BB Bag.

So far, I’ve tried moisturizers, sheet masks, bubble masks, facial mists, blushes, eye brighteners and eyebrow products. As touched upon above, after using Chamos Lemon Ultra Whitening Cream, the need to neutralize redness on my cheeks became obsolete. I went from applying a green color correcting concealer daily to not needing it at all. I’ve had similar good luck with several other K-Beauty skin care products.

Best K Beauty Skin Care Products

Pictured: Chamos Lemon Ultra Whitening Cream $26.99, Thank You Farmer Back to Iceland Cleansing Water $23.50, TONYMOLY Panda’s Dream Brightening Eye Base $9.00, Innisfree No-Sebum Mineral Powder $9.00, MIZON Vita Lemon Sparkling Skin Care $8.69, The Face Shop Anti-Aging Firming Moisturizing Essence Sheets $15.87 for 10

Here are some K-beauty brands that I have not yet had the opportunity to try but have heard very good things about:

Reason FiveK-beauty takes the guess work out of skin care. You may or may not have heard of the 10-Step K-Beauty Skin Care Routine. This routine gives you a step-by-step guide to follow so you know exactly what needs to be done to best care for you skin.

I recently posted about my 6-Step skin care routine which consists of:

  1. Cleansing.
  2. Toning.
  3. Applying a serum.
  4. Applying eye cream.
  5. Moisturizing.
  6. Protecting my skin from the sun.

Completing a proper K-Beauty skin care routine would require me to add another cleansing, exfoliation, an essence, and a mask to this list. Here are the K-Beauty skin care routine steps, in order:

  1. Oil-Based Cleansing.
  2. Water-Based Cleansing.
  3. Exfoliation.
  4. Toning.
  5. Applying an essence.
  6. Applying a serum.
  7. Putting on a sheet mask.
  8. Applying eye cream.
  9. Moisturizing.
  10. Applying SPF.

This may seem like a lot, but how could you not have gorgeous skin after religiously following this regimen?


Just so you know: I may get a commission if you purchase any products after clicking the links in this post. Using my links to shop is a great way to support my blog!


To sum things up, K-Beauty let’s you know when your products have gone bad, it’s easy on the eyes, and it will make your skin happy. That’s all I need to know, how about you?

Are you a K-Beauty fan?

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9 comments

  1. I adore K-beauty, and I use several brands and types of skincare, including snail essence:) I do the 10-step K-beauty routine every night, and my skin has NEVER looked better! I definitely recommend k-beauty as well!

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